Docs

EventLayer lets editors and marketers define custom GA4 DataLayer events right from the WordPress admin — clicks, form submissions and more — without writing JavaScript. Rules you publish are injected as a lightweight script that pushes events to window.dataLayer, where Google Tag Manager or GA4 picks them up.

How these docs are organized

Getting Started covers installation and your first event rule. Building Events is the reference for every field in the rule editor: event settings, trigger elements and parameters. For Developers documents the dataLayer output format and the hook API for extending the plugin.

Free vs Pro

The free core supports unlimited-parameter event rules (up to 5 published rules) with Static Value, Element Text and Element Attribute parameters. EventLayer Pro adds site location targeting, trigger delays, stop propagation, child selectors, per-instance element control, URL parameter extraction, scheduling, import/export and unlimited rules.

Requirements

WordPress 6.4 or higher, PHP 8.1 or higher, and a modern browser with JavaScript enabled.